EDUCATION
Ball State University :: 2008
Muncie, IN
MA :: Metals
Additional focus in Graphic Design
Truman State University :: 2004
Kirksville, MO
BFA :: Visual Communications
WORK EXPERIENCE
Principal + Art Director :: Karli Kujawa Design :: 1.09 - present
- Strategized marketing initiatives, art directed and designed collateral for businesses and non-profits including the Indiana Grantmakers Alliance, the Indiana Association for Community Econominc Development, and TRALE Health & Wellness.
- Pitched services, submitted responses to RFPs, made client presentations, managed projects and trained staff on new content managed websites.
- Worked cohesively with programmer and outside vendors to complete projects in a timely manner.
Junior Art Director :: Silver Square, Inc. :: 5.08 - 1.09
- Art directed projects from conception through completion including identity development for new companies, re-branding for existing companies, as well as websites, advertising, and promotional materials for clients in a number of sectors including government, non-profit, education, industrial, finance, and health care.
- Developed strategic plans for both B2B and B2C marketing efforts.
- Led projects and managed account manager, web developer, and printer, as well as, managed and met client expectations in a timely manner.
- Assisted in development of online campaign for national brand which increased online sales by 50% in 3 months.
Senior Graphic Designer :: Ball State University :: 8.07 - 5.08
- Worked with department chair to re-design all departmental promotional and informational materials including logo, brochures, flyers, and website
- Coordinated and managed all pre-press and printing
Graphic Designer :: Cardinal Brands, Inc. :: 4.05 - 11.06
- Lead product designer for teen-focused office products, packaging, and point of sale materials that helped Cardinal Brands’ sales grow by 17.3%
- Art directed and designed advertising, line catalogs, and packaging for private label merchandise for international companies like Staples, Office Max, and Office Depot
- Researched color and style trends, determined product seasonal color palettes, and developed color justifications
Senior Graphic Designer :: Truman State University :: 8.02 - 5.04]
- Designed and produced marketing materials for publications department
- Worked cohesively on a team with other designers and management
SOFTWARE SKILLS
- Up to CS4 Photoshop, Illustrator, InDesign, Fireworks, ImageReady, Acrobat, Quark Xpress, Dreamweaver, Flash, AfterEffects, iMovie, Word, Excel, Powerpoint
- Working knowledge of CSS and XHTML coding
- Both Mac and PC platforms
MARKETING SKILLS
- Business-to-business and business-to-consumer strategic marketing and communication planning and implementation
- Online marketing for SEO and personalized URL (PURL) marketing
- Design and implementation of email campaigns to increase online sales and brand presence in market
ADDITIONAL SKILLS
- Wireframing and prototyping
- Digital and film photography
- Short-film animation and editing
- Vector illustration
- Watercolor, charcoal, and pencil illustration